APA Citation

Bergstrom, M. (2012). All eyes East: Lessons from the front lines of marketing to China's youth. New York, NY: Palgrave Macmillan.

Chicago Style Citation

Bergstrom, Mary. All Eyes East: Lessons From the Front Lines of Marketing to China's Youth. New York, NY: Palgrave Macmillan, 2012.

MLA Citation

Bergstrom, Mary. All Eyes East: Lessons From the Front Lines of Marketing to China's Youth. New York, NY: Palgrave Macmillan, 2012.

Warning: These citations may not always be 100% accurate.