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20141211113715.0 |
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130415s2013 nyua b 001 0 eng |
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|a 2013014652
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|a 9781137278630 (alk. paper)
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| 040 |
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|a DLC
|b eng
|c DLC
|e rda
|d DLC
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| 082 |
0 |
0 |
|a 658.8/34
|2 23
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| 100 |
1 |
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|a Carmichael, Matt,
|e author.
|
| 245 |
1 |
0 |
|a BUYographics :
|b how demographic and economic changes will reinvent the way marketers reach consumers /
|c Matt Carmichael.
|
| 250 |
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|a First edition.
|
| 264 |
|
1 |
|a New York :
|b Palgrave Macmillan,
|c 2013.
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| 300 |
|
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|a xiii, 217 p. :
|b ill. ;
|c 25 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 504 |
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|a Includes bibliographical references and index.
|
| 505 |
0 |
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|a The changing middle class -- How the other 18 percent live -- Home economics -- The buyographics of family -- The majority myth -- The buyographics of city living -- The buyographics of aging -- The buyographics of health care -- The connected consumer -- The car culture crash.
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| 650 |
|
0 |
|a Consumer behavior
|x Social aspects.
|
| 650 |
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0 |
|a Age.
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| 650 |
|
0 |
|a Consumption (Economics)
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| 650 |
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0 |
|a Marketing.
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