APA Citation

Backman, M., & Butler, C. (2007). Big in Asia: 30 strategies for business success (Expanded and fully updated new ed.). Basingstoke: Palgrave Macmillan.

Chicago Style Citation

Backman, Michael, and Charlotte Butler. Big in Asia: 30 Strategies for Business Success. Expanded and fully updated new ed. Basingstoke: Palgrave Macmillan, 2007.

MLA Citation

Backman, Michael, and Charlotte Butler. Big in Asia: 30 Strategies for Business Success. Expanded and fully updated new ed. Basingstoke: Palgrave Macmillan, 2007.

Warning: These citations may not always be 100% accurate.