APA Citation

Cheah, J. (2018). Assessing reflective models in marketing research: A comparison between pls and plsc estimates. Universiti Malaysia Sarawak.

Chicago Style Citation

Cheah, J.-H. Assessing Reflective Models in Marketing Research: A Comparison between Pls and Plsc Estimates. Universiti Malaysia Sarawak, 2018.

MLA Citation

Cheah, J.-H. Assessing Reflective Models in Marketing Research: A Comparison between Pls and Plsc Estimates. Universiti Malaysia Sarawak, 2018.

Warning: These citations may not always be 100% accurate.