Advertising : Planning, implementation & control /
| Main Author: | NYLEN, David W. |
|---|---|
| Format: | Book |
| Call Number: | 659.1 NYL |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.2258 / 0538195908 |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
Cincinnati :
South-Western Pub. Co.,
1986.
|
| Edition: | 3rd ed. |
| Subjects: | |
| Tags: |
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| Physical Description: |
700 p. ill. (some col.), 24cm. |
|---|---|
| Bibliography: |
Includes bibliographies and index. |
| ISBN: |
0538195908 |