Lambin, J., & Schuiling, I. (2012). Market-driven management: Strategic and operational marketing (3rd ed.). Houndmills, Basingstoke ; New York, NY: Palgrave Macmillan.
Chicago Style CitationLambin, Jean-Jacques, and Isabelle Schuiling. Market-driven Management: Strategic and Operational Marketing. 3rd ed. Houndmills, Basingstoke ; New York, NY: Palgrave Macmillan, 2012.
MLA CitationLambin, Jean-Jacques, and Isabelle Schuiling. Market-driven Management: Strategic and Operational Marketing. 3rd ed. Houndmills, Basingstoke ; New York, NY: Palgrave Macmillan, 2012.
Warning: These citations may not always be 100% accurate.