Strategy by design :a process of strategy innovation /
| Main Author: | Carlopio, James. |
|---|---|
| Format: | Book |
| Language: | English |
| Call Number: | HD30.28 .C3765 2013 |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.48635 / 9781137325792 |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
[New York?] :
Palgrave Macmillan,
2013.
|
| Edition: | First Palgrave Macmillan paperback edition. |
| Subjects: | |
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Table of Contents:
- Strategy by design: a process of strategy innovation
- The brief: begin with the end in mind
- Research: the art of seeing the different way
- Concept generation: the art (and science) of generating different views
- Prototyping: making an idea clearly visible
- Evaluation and refinement
- Delivery: output and presentation.