Strategic marketing cases for 21st century Asia /
| Other Authors: | Quelch, John A., Siew, Meng Leong |
|---|---|
| Format: | Book |
| Call Number: | 658.401259 STR |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.687 / 0130276014 |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
Singapore :
Prentice Hall,
2000
|
| Subjects: | |
| Tags: |
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| Physical Description: |
viii, 404 p. ill., maps, 24cm. |
|---|---|
| Bibliography: |
Includes bibliographical references |
| ISBN: |
0130276014 |