Periklanan sezaman /
| Main Author: | BOVEE, Courtland L. |
|---|---|
| Corporate Authors: | Khidmat Terjemahan Nusantara |
| Other Authors: | Arens, William F. |
| Format: | Book |
| Call Number: | 659.1 BOV |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.7414 / 9836237267 |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
Kuala Lumpur :
Dewan Bahasa dan Pustaka,
1994
|
| Subjects: | |
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| LEADER | 00694pam a2200193 4500 | ||
|---|---|---|---|
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| 090 | 0 | 0 | |a 659.1 |b BOV |
| 100 | 1 | |a BOVEE, Courtland L. | |
| 245 | 1 | 0 | |a Periklanan sezaman / |c Courtland L. Bovee, William F. Arens |
| 260 | |a Kuala Lumpur : |b Dewan Bahasa dan Pustaka, |c 1994 | ||
| 300 | |a xix, 711p. |b ill., |c 28cm. | ||
| 650 | 0 | |a Advertising | |
| 700 | 1 | |a Arens, William F. | |
| 710 | 2 | |a Khidmat Terjemahan Nusantara | |
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