Technology acceptance among micro-entrepreneurs in marginalized social strata: The case of social innovation in Bangladesh
Technology adoption by the marginalized community is indeed an important issue in global poverty reduction. To realize it, this paper contributes by doing an empirical test of the technology acceptance model, amongst those users typically always deprived in the existing social structure. Firstly, th...
| Main Authors: | Rahman, S.A., Taghizadeh, S.K., Ramayah, T., Alam, M.M.D. |
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| Format: | Article |
| Institution: | Universiti Teknologi Petronas |
| Record Id / ISBN-0: | utp-eprints.19521 / |
| Published: |
Elsevier Inc.
2017
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| Online Access: |
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85013862823&doi=10.1016%2fj.techfore.2017.01.027&partnerID=40&md5=2ed2a1b8cde75cc8d0a60975f4b121d4 http://eprints.utp.edu.my/19521/ |
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