An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method

This paper features cognitive interviewing method adopted in the pre-test study along with operational definition of the research variables adapted in the study. The findings from cognitive interviews contributed as part of the psychometric testing in improving the survey questionnaire design and co...

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Main Authors: Savita, K.S., Dominic, P.D.D., Ramayah, T.
Format: Conference or Workshop Item
Institution: Universiti Teknologi Petronas
Record Id / ISBN-0: utp-eprints.30469 /
Published: Institute of Electrical and Electronics Engineers Inc. 2016
Online Access: https://www.scopus.com/inward/record.uri?eid=2-s2.0-85010441841&doi=10.1109%2fICCOINS.2016.7783296&partnerID=40&md5=ec4a246f54b14f5c1d123cf4f876afef
http://eprints.utp.edu.my/30469/
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spelling utp-eprints.304692022-03-25T06:53:58Z An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method Savita, K.S. Dominic, P.D.D. Ramayah, T. This paper features cognitive interviewing method adopted in the pre-test study along with operational definition of the research variables adapted in the study. The findings from cognitive interviews contributed as part of the psychometric testing in improving the survey questionnaire design and content. The cognitive interviews were conducted with five managers from ISO 14001 manufacturing firms in Malaysia. These firms are selected based on purposive sampling method since the ISO 14001 certified firms are in the best position to provide the required information since the adoption and implementation of green practices in their operations are expected. The evidences showed that some participants face difficulty the grasping certain terminology and phase, therefore the interpretation of the questions may vary. Whilst, others face difficulty to comprehend, retrieve and response to the items since the coverage of the content are broad in nature as it focuses on supply chains, information technologies and systems as well as performance. In addition, the participants provide value feedback on the content, format of questionnaire, language, instructions, length as well as response options and scale. The identified issues were clarified and revised in producing the enhanced survey questionnaire for actual data gathering among ISO14001 Manufacturing firms in Malaysia. © 2016 IEEE. Institute of Electrical and Electronics Engineers Inc. 2016 Conference or Workshop Item NonPeerReviewed https://www.scopus.com/inward/record.uri?eid=2-s2.0-85010441841&doi=10.1109%2fICCOINS.2016.7783296&partnerID=40&md5=ec4a246f54b14f5c1d123cf4f876afef Savita, K.S. and Dominic, P.D.D. and Ramayah, T. (2016) An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method. In: UNSPECIFIED. http://eprints.utp.edu.my/30469/
institution Universiti Teknologi Petronas
collection UTP Institutional Repository
description This paper features cognitive interviewing method adopted in the pre-test study along with operational definition of the research variables adapted in the study. The findings from cognitive interviews contributed as part of the psychometric testing in improving the survey questionnaire design and content. The cognitive interviews were conducted with five managers from ISO 14001 manufacturing firms in Malaysia. These firms are selected based on purposive sampling method since the ISO 14001 certified firms are in the best position to provide the required information since the adoption and implementation of green practices in their operations are expected. The evidences showed that some participants face difficulty the grasping certain terminology and phase, therefore the interpretation of the questions may vary. Whilst, others face difficulty to comprehend, retrieve and response to the items since the coverage of the content are broad in nature as it focuses on supply chains, information technologies and systems as well as performance. In addition, the participants provide value feedback on the content, format of questionnaire, language, instructions, length as well as response options and scale. The identified issues were clarified and revised in producing the enhanced survey questionnaire for actual data gathering among ISO14001 Manufacturing firms in Malaysia. © 2016 IEEE.
format Conference or Workshop Item
author Savita, K.S.
Dominic, P.D.D.
Ramayah, T.
spellingShingle Savita, K.S.
Dominic, P.D.D.
Ramayah, T.
An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method
author_sort Savita, K.S.
title An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method
title_short An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method
title_full An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method
title_fullStr An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method
title_full_unstemmed An insight on survey questionnaire design for Green SCM: Using cognitive interviewing method
title_sort insight on survey questionnaire design for green scm: using cognitive interviewing method
publisher Institute of Electrical and Electronics Engineers Inc.
publishDate 2016
url https://www.scopus.com/inward/record.uri?eid=2-s2.0-85010441841&doi=10.1109%2fICCOINS.2016.7783296&partnerID=40&md5=ec4a246f54b14f5c1d123cf4f876afef
http://eprints.utp.edu.my/30469/
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score 11.62408