Customer relationship management (CRM) in healthcare organization: A review of ten years of research
the main objective of this paper is to review the existing studies regarding customer relationship management (CRM) in healthcare organization between 2005 and 2015. MEDLINE, Web of science, Scopus, ACM Digital Library, Emerald Management, ScienceDirect, IEEExplore, SpringerLink, and Google scholar...
| Main Authors: | Baashar, Y.M., Mahomood, A.K., Almomani, M.A., Alkawsi, G.A. |
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| Format: | Conference or Workshop Item |
| Institution: | Universiti Teknologi Petronas |
| Record Id / ISBN-0: | utp-eprints.30477 / |
| Published: |
Institute of Electrical and Electronics Engineers Inc.
2016
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| Online Access: |
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85010440871&doi=10.1109%2fICCOINS.2016.7783196&partnerID=40&md5=11ca0c8e4de5452051f137108ac9893f http://eprints.utp.edu.my/30477/ |
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