Evaluation of online system acceptance through airlines websites in Malaysia

The use of websites and online system is increasing rapidly around the globe. The companies are concerned to provide their customers valuable services and assure to make all informations available on their websites. This paper aims to measure the customer acceptance of online system for the airline...

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Main Authors: Dominic, P.D.D., Khan, H.
Format: Conference or Workshop Item
Institution: Universiti Teknologi Petronas
Record Id / ISBN-0: utp-eprints.31207 /
Published: Institute of Electrical and Electronics Engineers Inc. 2014
Online Access: https://www.scopus.com/inward/record.uri?eid=2-s2.0-84938794006&doi=10.1109%2fICCOINS.2014.6868407&partnerID=40&md5=90b48cea2821fee8a9a9da50e825c9c3
http://eprints.utp.edu.my/31207/
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spelling utp-eprints.312072022-03-25T09:02:55Z Evaluation of online system acceptance through airlines websites in Malaysia Dominic, P.D.D. Khan, H. The use of websites and online system is increasing rapidly around the globe. The companies are concerned to provide their customers valuable services and assure to make all informations available on their websites. This paper aims to measure the customer acceptance of online system for the airline websites. As companies are investing high to switch from physical delivery channels to self-service online channels, customer acceptance with online web channel is a major area for research. The proposed research framework added new variable to the technology acceptance model (TAM) to measure the website acceptance. A questionnaire was distributed among the consumers who use the airline websites to book online ticket. The results supported all the hypothesis and gives significant results for measuring customer acceptance of airlines website. © 2014 IEEE. Institute of Electrical and Electronics Engineers Inc. 2014 Conference or Workshop Item NonPeerReviewed https://www.scopus.com/inward/record.uri?eid=2-s2.0-84938794006&doi=10.1109%2fICCOINS.2014.6868407&partnerID=40&md5=90b48cea2821fee8a9a9da50e825c9c3 Dominic, P.D.D. and Khan, H. (2014) Evaluation of online system acceptance through airlines websites in Malaysia. In: UNSPECIFIED. http://eprints.utp.edu.my/31207/
institution Universiti Teknologi Petronas
collection UTP Institutional Repository
description The use of websites and online system is increasing rapidly around the globe. The companies are concerned to provide their customers valuable services and assure to make all informations available on their websites. This paper aims to measure the customer acceptance of online system for the airline websites. As companies are investing high to switch from physical delivery channels to self-service online channels, customer acceptance with online web channel is a major area for research. The proposed research framework added new variable to the technology acceptance model (TAM) to measure the website acceptance. A questionnaire was distributed among the consumers who use the airline websites to book online ticket. The results supported all the hypothesis and gives significant results for measuring customer acceptance of airlines website. © 2014 IEEE.
format Conference or Workshop Item
author Dominic, P.D.D.
Khan, H.
spellingShingle Dominic, P.D.D.
Khan, H.
Evaluation of online system acceptance through airlines websites in Malaysia
author_sort Dominic, P.D.D.
title Evaluation of online system acceptance through airlines websites in Malaysia
title_short Evaluation of online system acceptance through airlines websites in Malaysia
title_full Evaluation of online system acceptance through airlines websites in Malaysia
title_fullStr Evaluation of online system acceptance through airlines websites in Malaysia
title_full_unstemmed Evaluation of online system acceptance through airlines websites in Malaysia
title_sort evaluation of online system acceptance through airlines websites in malaysia
publisher Institute of Electrical and Electronics Engineers Inc.
publishDate 2014
url https://www.scopus.com/inward/record.uri?eid=2-s2.0-84938794006&doi=10.1109%2fICCOINS.2014.6868407&partnerID=40&md5=90b48cea2821fee8a9a9da50e825c9c3
http://eprints.utp.edu.my/31207/
_version_ 1741197535477760000
score 11.62408

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