BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)

Evolvement of technology around the world nowadays had changed a lot of routines around the world. This situation may automate some activities that usually done manually by the people in the past times as there were less of innovation done by the people. The growth of technology helped the people,...

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Main Author: Mohd Razali, Ahmad Farid
Format: Final Year Project
Language: English
Institution: Universiti Teknologi Petronas
Record Id / ISBN-0: utp-utpedia.20665 /
Published: Universiti Teknologi PETRONAS 2020
Subjects:
QA75 Electronic computers. Computer science
Online Access: http://utpedia.utp.edu.my/20665/1/Ahmad%20Farid%20bin%20Mohd%20Razali.pdf
http://utpedia.utp.edu.my/20665/
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id utp-utpedia.20665
recordtype eprints
spelling utp-utpedia.206652021-09-06T09:19:05Z http://utpedia.utp.edu.my/20665/ BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS) Mohd Razali, Ahmad Farid QA75 Electronic computers. Computer science Evolvement of technology around the world nowadays had changed a lot of routines around the world. This situation may automate some activities that usually done manually by the people in the past times as there were less of innovation done by the people. The growth of technology helped the people, especially on business purpose to perform their daily process. From all parts of business process, we may explore that some innovations had been done to help the business continuity. This project focusing on one major segment of business, which is marketing. This project aims to assist marketing activities by developing a system which consist of database that records all information of marketing performances and user-friendly dashboard that shows the user all data that is being extracted from the database into some visualisations for analytic purposes. The database will record data from all marketing campaigns from different channels that has been run by the company. This system may help business person to compare all marketing campaigns that has been performed, especially on daily basis. Universiti Teknologi PETRONAS 2020-01 Final Year Project NonPeerReviewed application/pdf en http://utpedia.utp.edu.my/20665/1/Ahmad%20Farid%20bin%20Mohd%20Razali.pdf Mohd Razali, Ahmad Farid (2020) BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS). Universiti Teknologi PETRONAS. (Submitted)
institution Universiti Teknologi Petronas
collection UTPedia
language English
topic QA75 Electronic computers. Computer science
spellingShingle QA75 Electronic computers. Computer science
Mohd Razali, Ahmad Farid
BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)
description Evolvement of technology around the world nowadays had changed a lot of routines around the world. This situation may automate some activities that usually done manually by the people in the past times as there were less of innovation done by the people. The growth of technology helped the people, especially on business purpose to perform their daily process. From all parts of business process, we may explore that some innovations had been done to help the business continuity. This project focusing on one major segment of business, which is marketing. This project aims to assist marketing activities by developing a system which consist of database that records all information of marketing performances and user-friendly dashboard that shows the user all data that is being extracted from the database into some visualisations for analytic purposes. The database will record data from all marketing campaigns from different channels that has been run by the company. This system may help business person to compare all marketing campaigns that has been performed, especially on daily basis.
format Final Year Project
author Mohd Razali, Ahmad Farid
author_sort Mohd Razali, Ahmad Farid
title BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)
title_short BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)
title_full BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)
title_fullStr BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)
title_full_unstemmed BUSINESS MARKETING MANAGEMENT SYSTEM (BMMS)
title_sort business marketing management system (bmms)
publisher Universiti Teknologi PETRONAS
publishDate 2020
url http://utpedia.utp.edu.my/20665/1/Ahmad%20Farid%20bin%20Mohd%20Razali.pdf
http://utpedia.utp.edu.my/20665/
_version_ 1741195652113629184
score 11.62408

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