Record Citations
APA (7th ed.) Citation
Kok, S. P., & Yi, X. R. T. Exploring the effectiveness of destination branding through film: A study of locally-produced films in Malaysia.
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Chicago Style (17th ed.) Citation
Kok, Shiong Pong, and Xian Raphael Thoo Yi. Exploring the Effectiveness of Destination Branding Through Film: A Study of Locally-produced Films in Malaysia.
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MLA (9th ed.) Citation
Kok, Shiong Pong, and Xian Raphael Thoo Yi. Exploring the Effectiveness of Destination Branding Through Film: A Study of Locally-produced Films in Malaysia.
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Warning: These citations may not always be 100% accurate.