Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
| Main Author: | KIM, W.Chan |
|---|---|
| Other Authors: | Mauborgne, Renee |
| Format: | Book |
| Call Number: | 658.802 KIM |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.21605 / 1591396190 |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
Boston
Harvard Business Review Press
2005
|
| Subjects: | |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Item Description: |
Includes bibliographical references and index |
|---|---|
| Physical Description: |
vii, 238p. 24cm |
| ISBN: |
1591396190 |