The Asian marketing casebook /

Main Author: CAPON, Noel
Other Authors: Vanhonacker, Wilfried R.
Format: Book
Call Number: 380.102959 CAP
Institution: Perbadanan Perpustakaan Awam Negeri Perak
Library: Main Library
Record Id / ISBN-0: ppap.719 / 0137955502
Online Public Access Catalog: Perbadanan Perpustakaan Awam Negeri Perak
Published: Singapore : Prentice Hall, 1999
Subjects:
Marketing > Case studies.
Marketing > Management > Case studies.
Marketing > Asia > Case studies.
Marketing > Asia > Management > Case studies.
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245 1 0 |a The Asian marketing casebook /  |c Noel Capon, Wilfried R. Vanhonacker 
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300 |a xxvi, 958 p.  |b maps, ill.,   |c 23cm. 
650 0 |a Marketing  |x Case studies. 
650 0 |a Marketing  |x Management  |x Case studies. 
650 0 |a Marketing  |z Asia  |x Case studies. 
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