Performance measure of airline websites using analytical hierarchy process & fuzzy analytical hierarchy process
Airline website is the major online channel that attracts the customers around the globe. The quality of the website is the main concern for the users who use it. Website quality depends on many criteria from both user's and service providers perspective. This research aims to measure some qual...
| Main Authors: | Dominic, P.D.D., Khan, H. |
|---|---|
| Format: | Conference or Workshop Item |
| Institution: | Universiti Teknologi Petronas |
| Record Id / ISBN-0: | utp-eprints.31297 / |
| Published: |
Institute of Electrical and Electronics Engineers Inc.
2014
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| Online Access: |
https://www.scopus.com/inward/record.uri?eid=2-s2.0-84988227250&doi=10.1109%2fICCSCE.2014.7072775&partnerID=40&md5=71532eddd5df0ae461e20e5af4c7db2c http://eprints.utp.edu.my/31297/ |
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