Promotion : Analysis, creativity, and strategy /
| Main Author: | DOMMERMUTH, William P. |
|---|---|
| Format: | Book |
| Call Number: | 658.82 DOM |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.2217 / 0534917445 |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
Boston :
PWS-Kent Pub.Co.,
1989.
|
| Edition: | 2nd edition |
| Series: |
Kent series in marketing
|
| Subjects: | |
| Tags: |
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| Item Description: |
Includes index |
|---|---|
| Physical Description: |
xxvi, 581p. ill., 25cm. |
| Bibliography: |
Includes bibliography |
| ISBN: |
0534917445 |