Facebook marketing : an hour a day /

Main Author: Treadaway, Chris, 1974-
Corporate Authors: Facebook (Firm)
Other Authors: Smith, Mari, 1966-
Format: Book
Language: English
Call Number: HF5415.1265 .T74 2010
Institution: Perbadanan Perpustakaan Awam Negeri Perak
Library: Main Library
Record Id / ISBN-0: ppap.52264 / 9780470569641 (pbk. : alk. paper)
Online Public Access Catalog: Perbadanan Perpustakaan Awam Negeri Perak
Published: Indianapolis : Wiley Pub., c2010.
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100 1 |a Treadaway, Chris,  |d 1974- 
245 1 0 |a Facebook marketing :  |b an hour a day /  |c Chris Treadaway, Mari Smith. 
260 |a Indianapolis :  |b Wiley Pub.,  |c c2010. 
300 |a xx, 291 p. :  |b ill. ;  |c 24 cm. 
504 |a Includes bibliographical references and index. 
505 0 |a Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations. 
630 0 0 |a Facebook (Electronic resource) 
650 0 |a Internet marketing. 
650 0 |a Social networks  |x Computer network resources. 
700 1 |a Smith, Mari,  |d 1966- 
710 2 |a Facebook (Firm) 
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