Facebook marketing : an hour a day /
| Main Author: | Treadaway, Chris, 1974- |
|---|---|
| Corporate Authors: | Facebook (Firm) |
| Other Authors: | Smith, Mari, 1966- |
| Format: | Book |
| Language: | English |
| Call Number: | HF5415.1265 .T74 2010 |
| Institution: | Perbadanan Perpustakaan Awam Negeri Perak |
| Library: | Main Library |
| Record Id / ISBN-0: | ppap.52264 / 9780470569641 (pbk. : alk. paper) |
| Online Public Access Catalog: | Perbadanan Perpustakaan Awam Negeri Perak |
| Published: |
Indianapolis :
Wiley Pub.,
c2010.
|
| Subjects: | |
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Table of Contents:
- Internet marketing 1985-2010
- What is Facebook?
- Develop a Facebook strategy and measure success
- Month 1: create the plan and get started
- Month 2: establish corporate presence with pages and groups
- Month 3: create demand with Facebook ads
- Month 4: advanced tactics and campaign integration
- Customized experiences via Facebook applications
- The analytics of Facebook
- Organizational considerations.