Development of Virtual Try-On Application with Web Augmented Reality (AR) for Advertising

Technology advancement brings about relentless and fast-paced change in today’s digital economy. Shoppers engage with and consume many types of content from various platforms simultaneously, hence posing challenges for businesses to retain customer loyalty and keep them hooked. For this reason...

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Main Author: Raja Ahmad Shukri, Raja Nur Shafiqah
Format: Final Year Project
Language: English
Institution: Universiti Teknologi Petronas
Record Id / ISBN-0: utp-utpedia.20953 /
Published: IRC 2019
Subjects:
Online Access: http://utpedia.utp.edu.my/20953/1/Raja%20Nur%20Shafiqah%20Binti%20Raja%20Ahmad%20Shukri_22962.pdf
http://utpedia.utp.edu.my/20953/
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